The Creative Act: Thoughtforms & Innerworks

The Creative Act: Thoughtforms & Innerworks

Allow Your Subconscious to Work

While you do other things

Rick Rubin's avatar
Rick Rubin
Apr 12, 2026
∙ Paid

When you have a problem or a question, instead of trying to solve it by thinking, go for a walk, a swim, or a drive. Do something else. Place it in your subconscious, and forget about it. Sometimes the answer appears as you’re doing other things. That is the subconscious working on it.

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